About Jennifer

Global Communications Strategist | Reputation & Crisis Expert

With 20+ years of experience shaping brand narratives and managing high-stakes communications, Jennifer George has helped global organizations find their voice and navigate complex challenges. From leading global brand transformations to crisis management and corporate storytelling, she brings strategic expertise that delivers real impact.

My Approach

Clarity, Strategy & Impact

Great communication isn’t just about what you say—it’s about how it’s heard. I help businesses craft compelling messages, build trust, and drive meaningful change. Whether you need to reposition a brand, manage a crisis, or communicate complex transformations, my approach ensures that your message cuts through the noise and resonates with the right audience.

Career Highlights

Global Communications Transformation at Shutterfly

Turned the communications function into a revenue-driving powerhouse and led a brand repositioning initiative.

International Expansion for Headspace in Europe

Brought mindfulness to millions by launching successful brand strategies in France and Germany.

Brand Strategy Leadership at Unilever

Crafted messaging strategies that strengthened global brand perception.

Portfolio Communications at The Wonderful Company

Managed large-scale brand campaigns and corporate reputation initiatives.

How I Can Help

Crisis & Reputation Management

Protecting and strengthening brand trust when it matters most.

Strategic Brand Communication

Transforming corporate messaging to align with business goals.

Change & Internal Communications

Helping organizations navigate complex transitions smoothly.

Executive Thought Leadership

Positioning leaders as industry experts through powerful storytelling.

My Story

From Shanghai to Silicon Valley, I’ve worked across industries and cultures, helping businesses turn challenges into opportunities. I believe that the right message, at the right time, can transform brands and inspire action. Whether I’m advising Fortune 500 companies or high-growth startups, my mission remains the same: to bring clarity to complexity and create communication strategies that drive results.